You’ve probably wondered if those AI real estate description tools can actually “see” what’s in your property photos. I get this question all the time from agents who want to know if the technology is worth the investment. The short answer? Yes, but it’s more complex than you might think. Let me walk you through what’s really…
The Power of AI in Real Estate Marketing Let me tell you something – after 15 years in this business, I’ve written thousands of property listings. And honestly? Most of them probably put people to sleep. You know the drill: “Beautiful 3-bedroom home with updated kitchen.” Boring, right? But here’s what I’ve learned recently: AI…
As a real estate professional with over a decade of experience in the North American market, I’ve witnessed firsthand the dramatic transformation of how we create and market property listings. What once took me an entire afternoon – crafting compelling descriptions, coordinating photography, and formatting content for multiple platforms – can now be accomplished in…