Naples, FL Housing Market Report

The Naples housing market has transitioned into a clear buyer-friendly environment as of December 2025. With a median home value of $540,544, the market has experienced a significant 7.29% year-over-year decline. This cooling trend is further evidenced by an increase in active inventory, which now stands at nearly 7,000 units, and a rising median time on market of 114 days. The sale-to-list ratio of 0.95 indicates that buyers are successfully negotiating prices roughly 5% below asking, a stark contrast to the hyper-competitive conditions seen in previous years.

Price trends over the last six months show a consistent month-over-month deceleration, dropping from $554,302 in July to the current December figure. This steady decline suggests that the market is undergoing a necessary correction following years of rapid appreciation. The increase in inventory, up 2.39% from last year, provides prospective homeowners with more options and less pressure to make immediate offers. Meanwhile, the rental market is mirroring this softening trend, with median rents dipping slightly to $2,699, down 1.49% year-over-year.

Looking ahead, the Naples-Marco Island metro area remains a high-demand destination, but the current data suggests a period of stabilization. Sellers must be prepared for longer wait times and should price their properties realistically to compete with the growing volume of available listings. For buyers, the combination of lower prices and higher inventory presents the best opportunity in years to enter the market with increased leverage. However, buyers should remain mindful of the 114-day average marketing period, which suggests that while there is more choice, quality properties are still taking nearly four months to clear the market.