Short‑Term Rental Video: Make Airbnb‑Style Listing Videos & Investor‑Ready Ads
Create STR videos that sell both the guest experience (to future renters) and the income potential (to buyers)—fast with AI.
Short-term rentals (STRs) need two types of video marketing: one that sells the “experience” to guests (for bookings) and one that sells the “asset” to investors (for the sale). A great STR real estate video bridges that gap.
- Airbnb-style guest experience tours
- Investor-focused income & highlight videos
- Reel-ready clips for social promotion
With Listinghub.ai, you can generate both types of content from one photo set.
STR Video Basics: Guest Experience vs. Investor Confidence
STR videos succeed when they answer: “Will guests book this?” and “Does the math work?”
Typical decision-makers care about:
- The “Instagram Moment” (mural, hot tub, view)
- Bed count and sleeping arrangements (critical for revenue)
- Amenities guests/investors value (game room, pool, coffee bar)
- Proximity to demand drivers (stadiums, parks, centers)
- Operational condition (turnkey status)
If selling, prove the revenue potential. If renting, prove the vibe.
Need ad scripts? See STR scripts.
STR Video Formats + A Guest-Ready Shot List
Formats: Guest Experience Tour (30-60s), Investor 'Pro Forma' Pith (60-90s), Vibe Teaser (15s).
Recommended Shot List
- Design hook (boldest visual feature)
- Living/entertaining flow
- Sleeping capacity (bunks, pull-outs)
- Amenities (coffee station, hot tub, games)
- Work-from-anywhere setups (wifi, desks)
- Nearby attractions (quick clips)
Overlays That Increase Clarity
- “Sleeps X Guests”
- “Turnkey / Fully Furnished”
- Income/Rental History (for sales)
- CTA (“Book now” or “Make an offer”)
Tip: For sales, overlay 'Proj. Revenue' or 'History Available'. For bookings, overlay 'Book Link in Bio'. See video ideas
STR Listing Video Template: “Vibe → Capacity → Amenities → CTA”
Structure that works for STR sales:
Use listing videos for:
- Scene 1: Hook (The “Hero” shot—pool, design, view)
- Scene 2: Living space (vibe check)
- Scene 3: Sleeping capacity (show value)
- Scene 4: Amenities that drive bookings
- Scene 5: Operational highlights (smart locks, new HVAC)
- Scene 6: CTA (“Request financials” / “Schedule tour”)
Best practices:
- Show furnishings clearly
- Highlight capacity
- Keep pacing fast
Scale production with Listinghub.ai.
Create an STR videoPlatforms & Hooks: Where STR Content Thrives
STR content is native to social media. Visuals must be “thumb-stopping.”
High-performing formats
- - Vibe teaser
- - Amenity spotlight
- - Guest review highlight
Where to publish
- - TikTok (Travel/Airbnb niche)
- - Instagram Reels
- - Airbnb listing (video section)
Use vertical video heavily.
How to Create STR Videos in Minutes with Listinghub.ai
Step 1: Choose a template
Pick:
- Guest experience tour
- Investor sales pitch
- Vibe teaser
Step 2: Add details
Upload photos. Enter:
- Guest capacity
- Top amenities
- Revenue hook (for investors)
- CTA
Step 3: Export
Generate files for:
- 16:9 for listing sites
- 9:16 for TikTok/Reels
- Ad versions
Where to Post STR Videos (Investors vs Guests)
Strategy depends on the goal (Sell vs Rent).
- To Sell (Investors): Email lists, LinkedIn, Investment groups, Listing sites
- To Rent (Guests): Airbnb listing, TikTok, Instagram, Pinterest
- Landing page: host the financial package + video for investors
- Retargeting: show revenue potential to investor audiences
Plan your strategy with Marketing Plan.
Explore Real Estate Video Ideas by Property Type
Browse video examples, scripts, and templates tailored for every property type.
Single-Family Home
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Luxury
Cinematic films with premium pacing and storytelling
Townhouse
Multi-level living with low maintenance appeal
Multi-Family
Unit count and rental income focus
Land
Acreage, uses, and development potential
Commercial
Business spaces with location and traffic focus
Investment
ROI, cap rate, and cash flow highlights
Single-Family Home
Curb appeal, flow, and backyard lifestyle videos
Condo
Views, amenities & building lifestyle content
Luxury
Cinematic films with premium pacing and storytelling
Townhouse
Multi-level living with low maintenance appeal
Multi-Family
Unit count and rental income focus
Land
Acreage, uses, and development potential
Commercial
Business spaces with location and traffic focus
Investment
ROI, cap rate, and cash flow highlights
New Construction
Builder specs and warranty features
Rural
Privacy, space, and acreage living
Short-Term Rental
Guest experience and investor-ready content
Waterfront
Shoreline, dock, and water access highlights
Rental
Tenant benefits and property management angles
Single-Family Home
Curb appeal, flow, and backyard lifestyle videos
Condo
Views, amenities & building lifestyle content
Luxury
Cinematic films with premium pacing and storytelling
Townhouse
Multi-level living with low maintenance appeal
Multi-Family
Unit count and rental income focus
Land
Acreage, uses, and development potential
Commercial
Business spaces with location and traffic focus
Investment
ROI, cap rate, and cash flow highlights
New Construction
Builder specs and warranty features
Rural
Privacy, space, and acreage living
Short-Term Rental
Guest experience and investor-ready content
Waterfront
Shoreline, dock, and water access highlights
Rental
Tenant benefits and property management angles