Set expectations early, highlight the opportunity clearly, and attract serious buyers with disclosure‑first foreclosure videos.
Foreclosure and distressed listings attract attention—but they also attract confusion. The fastest way to get serious inquiries is to lead with clarity: what’s confirmed, what buyers should expect, and what the next step is. This page gives you: - Foreclosure video structures that filter out time‑wasters - Script templates with disclosure-first language (no hype) - A shot list focused on condition + layout - CTA ideas that work for high‑intent buyers (info packet, showing instructions) Build the video from photos/clips in minutes: Real Estate Video Maker AI For renovation‑opportunity messaging, see: Fixer-Upper Video Scripts See other status templates: Real Estate Video Hub
“here’s what this is” (status + process, only if verified)
condition, access, timelines, and what buyers must confirm
layout and visible areas without exaggeration
request disclosures / info packet / showing instructions Key content to include (keep it factual):
“here’s what this is” (status + process, only if verified)
condition, access, timelines, and what buyers must confirm
layout and visible areas without exaggeration
request disclosures / info packet / showing instructions Key content to include (keep it factual):
You can run ads for foreclosure listings, but the messaging should stay factual—avoid sensational language. A safe ad approach:
Target locally + to audiences likely to be interested in real estate investing. CTA: “Request the info packet” (not “get rich” claims).
Show a walkthrough cut to anyone who watched the teaser. CTA: showing instructions or disclosure request.
Use a single CTA and a consistent reply process. Consider a landing page that explains access rules and next steps.
Step 1: Choose a disclosure-first template Pick a format: - Short teaser (15–25s) - Walkthrough (60–120s) - “Process + next steps” explainer (30–45s)
Step 2: Add only verified facts Upload photos/clips, then add: - Neighborhood/submarket - What’s confirmed about status/process - Condition framing that matches the listing - One CTA (request packet / book showing)
Step 3: Use overlays to prevent misunderstandings Add clear on-screen notes: - Access instructions (appointment / limited access) - “Confirm details via disclosures” - End card with your contact info and CTA
Step 4: Export versions for different intent levels Export a short teaser for reach and a longer walkthrough for serious buyers. Keep the CTA the same across versions so leads don’t get confused.
Step 1: Choose a disclosure-first template Pick a format: - Short teaser (15–25s) - Walkthrough (60–120s) - “Process + next steps” explainer (30–45s)
Step 2: Add only verified facts Upload photos/clips, then add: - Neighborhood/submarket - What’s confirmed about status/process - Condition framing that matches the listing - One CTA (request packet / book showing)
Step 3: Use overlays to prevent misunderstandings Add clear on-screen notes: - Access instructions (appointment / limited access) - “Confirm details via disclosures” - End card with your contact info and CTA
Step 4: Export versions for different intent levels Export a short teaser for reach and a longer walkthrough for serious buyers. Keep the CTA the same across versions so leads don’t get confused.
Step 1: Choose a disclosure-first template Pick a format: - Short teaser (15–25s) - Walkthrough (60–120s) - “Process + next steps” explainer (30–45s)
Step 2: Add only verified facts Upload photos/clips, then add: - Neighborhood/submarket - What’s confirmed about status/process - Condition framing that matches the listing - One CTA (request packet / book showing)
Step 3: Use overlays to prevent misunderstandings Add clear on-screen notes: - Access instructions (appointment / limited access) - “Confirm details via disclosures” - End card with your contact info and CTA
Step 4: Export versions for different intent levels Export a short teaser for reach and a longer walkthrough for serious buyers. Keep the CTA the same across versions so leads don’t get confused.
“What to know first” clip (status/process + CTA)
–2: Walkthrough focusing on layout + visible condition
–5: Q&A clip (access rules, showing instructions, next steps) 24–48h before any deadline/auction date: reminder + CTA
Videos for every stage of the selling process